On this public parcel of land with water rights — in the City of Roseville, California — industrial development would jeopardize Quality of Life

What is happening?

A high-intensity mixed-use project is proposed for the Phillip Road Site. The requested General Plan amendment and contentious rezoning request would allow industrial / “innovation” uses, including a potential data center on land currently zoned as Public/Quasi-Public. Private industrial developer’s DEIR evaluates some data-center-related infrastructure demands but regional Placer-wide impact is not fully considered.

Why it’s a problem?

The proposed private development of Roseville’s Phillip Road Site raises land-use and environmental questions involving water quality, water demand, traffic, air quality, wildlife habitat, infrastructure needs, and compatibility with the surrounding Reason Farms area.

DEIR models a 40 MW data center but does not analyze full impacts.

Missing Analyses:

  • Energy load and grid stress

  • Water consumption under peak cooling

  • Diesel generator emissions

  • Noise from cooling towers

  • Battery storage and hazardous materials

Conflicts With General Plan 2035

Issue: Reason Farms is designated for flood control, open space, and habitat. Conflicts:

  • Open Space Element

  • Conservation Element

  • Safety Element (flooding)

  • Land Use Element (urban form)

Infrastructure Capacity Shortfalls

Issue: The DEIR identifies significant and unavoidable impacts.

Constraints:

  • Traffic congestion

  • Wastewater capacity

  • Electrical load (tens of megawatts)

Inadequate Alternatives Analysis

Issue: Alternatives do not include open‑space preservation or alternative sites.

Legal Requirement: CEQA mandates a reasonable range of alternatives.

Missing Cumulative Impact Analysis

Issue: Regional data center growth is not analyzed cumulatively.

Missing:

  • Grid‑wide energy demand

  • Regional water use

  • Diesel generator emissions

  • Combined noise impacts

Floodplain & Hydrology Risks

Issue: Reason Farms is a functional floodplain.

Concerns:

  • Altered flood conveyance

  • Downstream impacts

  • 100‑year and 200‑year storm modeling

Spot Zoning / Arbitrary Decision‑Making

Issue: Request General Plan Amendment (GPA) appears to benefit a single developer and contradicts long‑standing land‑use designations.

Outcome: Amendments lacking a legitimate public purpose may be invalidated as spot zoning.


Join us and help stop rezoning that could allow a data center and other industrial/‘innovation’ uses on the Phillip Road Site.


How you can help:

  1. Sign Change.org petition: 
    Stop Phillip Road Site Rezoning That Could Allow an AI Data Center
  2. Email City of Roseville Councilmembers and urge them to vote NO on rezoning the Phillip Road Site
  3. Volunteer to help and be sure to subscribe to our newsletter to receive updates about the proposed Phillip Road Site